Turn Data Into Insights
From detailed metrics to big-picture insights — take action with confidence
Switchboard offers dashboards that work out of the box, with no data wrangling required. For teams that want to go further, connect your own tools with our API and webhooks, access your raw data in our SQL Mirrors, or ask AI assistants about your data through our MCP server. Track fundraising and email engagement, attribute donations, monitor deliverability, and more.
Assess Fundraising Performance Fast
Track performance, spot trends, and make smarter decisions without building pipelines or updating spreadsheets daily.
Email Engagement & Fundraising Insights
Analyze engagement quality, domain-level performance, and donation attribution to optimize every email send.
Build on Switchboard
Switchboard is a platform your data and tech teams can build on. Automate your program, connect it to the rest of your stack, and analyze every message and donation your way.
Control Switchboard from your own code or tools.
- Create audiences and send text broadcasts programmatically
- Pull live data on broadcasts, contributions, forms and more, across every organization you manage with one key
- Sync contacts in and out: add phones and emails, update labels and custom fields, import lists from NGP VAN
Best for: automating workflows and connecting Switchboard to other systems
Read the API docs ->
Get notified the moment something happens in Switchboard, so your systems can respond automatically.
- Incoming text replies and keyword triggers
- Status changes on a given broadcast
- New contributions from any connected platform
- Form responses
Best for: kicking off a workflow when a specific event occurs
Set up webhooks ->
Your organization's Switchboard data in Google BigQuery, refreshed hourly.
- Query your full history of broadcasts, messages and donations
- Build custom dashboards in the BI tool you already use, or pipe the data into your own data warehouse
- Run large, ad-hoc analyses without rate limits or CSV exports
Best for: bulk analysis and reporting over time
Get started with SQL Mirror ->
Connect Claude or ChatGPT to your Switchboard account and get answers in plain language, no code required.
- Ask about broadcasts, email blasts, audiences, labels and contacts
- Uses your existing permissions across organizations you're a member of
- Available in beta: we'd love your feedback and would like to build with you to meet your program's needs
Best for: quick answers and exports without writing queries or code
Connect an AI assistant ->
Not sure which to use? Read Getting Data from Switchboard or email developers@oneswitchboard.com.
Learn more about Switchboard
